Fashion and Apparel merchandizing
If you want to create a successful business, it’s important that your customers are satisfied and have great memories of their experience with the company. To deliver on this goal it is essential to define and deliver an authentic product unique to customer experience.
In a constantly changing environment and world economics, retailers are challenged to find solutions that help them be resilient to changes. Consumers demand an experiential shopping experience and a level of engagement from brands, cohesive and curated assortment from retailers that is requiring players to step up their games with more impactful, efficient, and entertaining merchandising solutions.
Our goal is to increase revenue and maximize the profit margin. We look at overarching sales strategy, align assortment with your customer persona, enhance shopper interaction with the product, improve customer experience and optimize the operations to assure growth and secure profitability.
We don’t do things from a distance; we immerse ourselves in your shopping experience to identify opportunities for optimization and improved customer experience with products and the ways it’s represented in your eCommerce and B&M stores.
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merchandising services we provide
Define merchandising strategy
Merchandising team management
Assortment planning
Data Analisis
Creative direction
Supply chain optimization
Retail Strategy and Store Design
Ecommerce Merchandising
WHAT OUR CLIENTS ARE SAYING...
Event and Retail Merchandise, Marketing, and E-Commerce company
"Under a one-year contract, YAY led Merchandising team and assortment planning while building a foundation to support the growth. Yushkova Desing Inc helped us launch 12 private label apparel brands under 3 months that delivered 50% of the revenue goal under 5 months. During the COVID year, they contributed to the 300% e-com growth and delivered a gross margin of 1200 bps higher than the initial budget."
Higher education’s Leading academic retailer
"YAY Designs fulfilled a critical role in driving revenue for our campus stores, focusing on innovation and developing seasonal merchandising plans for private-label apparel within Omni-Channel retail operations. YAY was retained as a valued contributor with innovative perspectives on apparel assortments, transforming traditional styles into new and exciting products that customers bought with an average sell-through rate of 68% YTD and 65% margin."
Leading specialty retail company
"YAY was hired in an interim short-term contract role to manage private label brand product design and brand for 66 locations of women's fashions and accessories, navigating concept and delivery to achieve a forecasted $1.6M in budget savings annually. She established the entire Design department and achieved double-digit sales increases in one quarter. Additionally, she helped us to develop cost and budget strategies to lower yearly expenses by 4%."
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WE BELIEVE
In the power of Omni Channel Operations to maximize profits, and that optimum results can be achieved when a product has an impact on its surrounding world. A distinctive design helps you stand apart from competitors while having greater customer loyalty towards yourself as well!
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OUR APPROACH
is to form a strong foundation to support the Merchandising Initiative, including assortment, team, processes, and systems. Strategies and execute assortment creation with Lean model in mind and build a robust supply chain that is resilient to market changes.
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WE VALUE
the environment and promote sustainable fashion while building a strong foundation to support the existing and future growth of the House Brands
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