Author Archives: YAY

B2B fashion market.

Unveiling the Secret Path to Success in the USA Fashion Market: Insights for Wholesale Manufacturers

After this week’s round table, we engaged in a captivating conversation with a couple of fashion clothing manufacturers who are eager to break into the USA fashion market. What intrigued us the most was that these manufacturers hailed from two entirely different countries, yet they faced a common challenge: how to stand out and grow…

Product images and videos

Mastering Product Images and Videos: Expert Insights for Fashion Entrepreneurs

In today’s digital age, captivating product images and videos are essential for success in the fashion industry. As fashion business coaches and consultants, we are here to share best-in-class practices that only experts like you should know.  We’ll dive into common pitfalls, offer practical solutions, and showcase industry examples that will help you make your…

Consumer costing

Unlocking Fashion Success: The Role of Consumer Testing

One of the most critical aspects of building a successful fashion brand is understanding the importance of consumer testing strategies.  In this article, we’ll explore the significance of consumer testing and how it can help you overcome common obstacles in creating a fashion brand that truly resonates with your audience. Why Consumer Testing Matters Before…

Costing strategies for fashion success.

Mastering Effective Costing Strategies for Your Fashion Business

Welcome to another insightful blog post from Yushkova Design, where we are dedicated to empowering fashion entrepreneurs like you with the knowledge and tools needed to succeed in the competitive world of fashion. Today, we’ll talk about effective costing strategies – a critical component of building a successful and profitable fashion business.   Understanding the…

Roadmap to success

Navigating the Fashion Product Development Journey: A Roadmap to Success for Aspiring Entrepreneurs

Fashion product development is a crucial process for aspiring fashion entrepreneurs, the journey from concept to successful product launch can be both thrilling and challenging. To navigate this path with confidence and triumph, a well-structured product phase roadmap is essential. In this blog post, we will delve into the key stages of the product development…

Elevate your design process

Best Practices for Fashion Product Development: Elevating Your Design Process

The world of fashion is competitive and staying ahead requires a strategic and innovative approach to product development. As fashion consultants, we understand the challenges that designers and brands face in creating successful fashion products.  In this blog post, we will explore the best practices for fashion product development, guiding you through the key steps…

Fit-focused approach

Mastering Fashion Product Development: The Fit-Focused Approach

The key to delivering well-fitting and stylish garments is a good fit. A fit-focused approach to fashion product development ensures that your designs not only captivate your target audience but also align seamlessly with your brand’s identity. In this blog post, we will explore the crucial aspects of being prepared, having validated tech packs, minimizing…

Lean design model

Incorporating the 80/20 Rule in the Lean Design Model for Fashion Success

In the dynamic world of fashion, you must be strategic and efficient to stay ahead. When handling product development and design, using the lean design model will help you create the most impact with the least amount of effort. The Lean Design process incorporates the 80/20 principle that focuses on the 20% that brings 80%…

End to end process strategies for success.

Building an End-to-End Process for Your Fashion Business

When starting a fashion business, it’s essential to create an end-to-end process that includes all the necessary steps involved in creating and delivering the product. This process will depend on the type of fashion brand you are starting, but some common steps include designing the product, sourcing raw materials, manufacturing the product, branding, packaging, and…

Building a Robust Supply Chain for Your Fashion Startup: Essential Steps for Entrepreneurs

Are you an aspiring fashion entrepreneur on the verge of launching your own brand? Among the myriad of tasks on your plate, building a robust, reliable and efficient supply chain is vital to ensure the success of your fashion startup. A well-designed supply chain enables you to source high-quality materials, seamlessly manufacture your products, and…